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Company

Marketing has no shortage of data. It has a decision problem.

STRATIS is a human-led decision intelligence platform for enterprise marketing teams. It is built in Toronto by operators who ran marketing at scale and researchers who study how people and intelligent systems make decisions together.

Why we exist

Better decisions, continuously.

Enterprise marketing teams sit on more data than any team before them. Their signals still reach decision-makers weeks late, interpreted by the same parties who sell the media. We built STRATIS to close that gap: connect the fragmented data, reason across the whole operation and put an insight with its evidence in front of the person who decides. The more complex and regulated the operation, the more the platform is worth, so we keep going deeper into the categories we serve rather than wider.

Stratis Technologies Inc. is an independent corporation headquartered in Toronto, and it holds all STRATIS intellectual property. It began inside PUSH, the independent media agency Kyle Verge founded 14 years ago, which now runs from four offices and executes more than $300 million in media a year. PUSH was the first client and the proving ground. We disclose the relationship in every room. No client has to work with PUSH, and no client can see another client's data.

Foundation

Built on research, proven in market.

260+

Peer-reviewed papers across the founding research team

160+

Patents held by the founding research team

26k+

Citations of the founding team's research

Leadership

The people building the decision layer.

Kyle Verge

Kyle Verge

Founder and CEO

Owen Melhuish

Owen Melhuish

Co-Founder and Chief Product Officer

Daniel Wigdor

Daniel Wigdor

Co-Founder and Chief Technology Officer

Tovi Grossman

Tovi Grossman

Chief Scientist and Advisor

Julie Allen

Julie Allen

Chief Financial Officer

Vladimir Dolgopolov

Vladimir Dolgopolov

Head of Engineering

Brad Barclay

Brad Barclay

Director, Sales and Client Partnerships

Tala Aldajani

Tala Aldajani

Product Manager

Principles

How we work.

Explainable

Every insight carries its reasoning and its evidence.

Human-governed

A person approves before anything moves. The platform informs.

Connected

The platform reasons across every channel as one operation.

Outcome-linked

We judge insights on what they moved, not on whether they pleased a reviewer.

Continuously learning

Every approved decision sharpens the next one, inside your tenant.

Commercially transparent

No media inventory, no required agency, no channel economics. Relationships disclosed.

Restrained

We say what the platform does today. Roadmap is roadmap.

Specific

Plain language, real numbers and no claim the product cannot back.

Research foundation

Where the reasoning comes from.

AXL Labs

This venture studio builds applied intelligence companies out of University of Toronto research. AXL holds equity in STRATIS and supplies the research foundation behind the reasoning layer.

University of Toronto

Our co-founder and chief scientist are professors in the Department of Computer Science, with more than 260 peer-reviewed papers and 160 patents between them.

Schwartz Reisman Institute

Affiliation with the Schwartz Reisman Institute for Technology and Society informs how we think about accountable, human-governed intelligence.

Advisory council

Senior marketers who shape what we build.

The STRATIS Advisory Council gathers senior marketing, media and analytics leaders across North America for private sessions on how enterprise marketing decisions get made. Members see the platform early, shape the roadmap and meet their peers in the room.

Ask about membership →

Human-led decision intelligence for modern marketing.

See the platform on a live demo, or get in touch with the team directly.